2019 WINNER
Niccolò Scavuzzo
LBA Media Hub – Media & Digital
Niccolò, 20, won the 2019 edition of the contest by submitting a project centered around a new multichannel strategy for LBA Media. Even if he was the youngest candidate in 2019, he is already involved and has been working as a reporter for Backdoor Podcast, covering Olimpia Milano.
2018 Honorable Mentions
Nicolò Basso
#RefWatchParty
Fan Engagement
Nicolò Fava
Arena development in Italy
Out of the ball
Lucia Montanari
House of Supporting
Out of the ball
2019 Finalists
Riccardo Baccega
LBA Club Development
Marketing & Branding
Valentin Garcia
Facebook Live
Digital
Jacopo Gramegna
Scolarships
Out of the ball
Michele Pelacci
Media Development
Media & Broadcasting
Andrea Righi
Wearables
Out of the ball
Elena Zoppè
Gardaland Activation
Event Management
2018 WINNER
Marcello Natalini
Tailgating – Event Management
Marcello, 24, came out on top in the first edition of the contest thanks to his project about tailgating, a very popular event in US sports. Having experienced that during a year spent at the University of Oklahoma, he was successful in stressing the key elements of the event, and showed creativity in translating tailgating to the Italian context.
2018 Honorable Mentions
Rocco Jacopo Gramegna
Home Grown Efficiency Index
Out of the ball
Davide Lippolis
Small Ball
Media & Broadcasting
Riccardo Martinelli
Fan engagement
Digital
2018 Finalists
Eugenio Agostinelli
Ticketing
Marketing & Branding
Stefano Garavaglia
Social Media
Digital
Luca Patuelli
STATS
Analytics & Big Data
Mario Pellegrini
Fan engagement
Digital
Marco Santin
Drew League
Event Management
Elena Zoppè
International Week
Event Management
Participants
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NBA franchises - Out of the ball
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Fan Engagement - Digital
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Lovemark - Marketing & Branding
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Storytelling - Media & Broadcasting
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The Athletic - Media & Broadcasting
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NBA Cares - Marketing & Branding
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My cause, my cleats - Marketing & Branding
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Fan Awards - Marketing & Branding
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Merchandising - Marketing & Branding
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Grow together - Event Management
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Esports - Out of the ball
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NBA Cares - Marketing & Branding
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Project Backboard - Out of the ball
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Fan Engagement - Out of the ball
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NBA Cares - Marketing & Branding
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LBA Development - Out of the box
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Bracket tournaments - Event Management
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Chartside - Analytics & Big Data
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NBA Cares - Marketing & Branding
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#WePlayStrong - Digital
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Basket & School - Marketing & Branding
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LBA Development - Out of the box
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NBA Global Games - Event Management
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The Starters - Digital
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Webzine - Media & Broadcasting
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Dear Basketball - Digital
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Twitch streaming - Media & Broadcasting
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Project Backboard - Marketing & Branding
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Athlete Podcast - Media & Broadcasting
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LBA Development - Out of the ball
